Jyl Craven Hair Design has been choosen by L`Oreal Professionnel as one of only 200 salons nationwide to showcase the revolutionary new INOA hair color. INOA is the new 100% ammonia free permanent hair color that offers absolute respect for the hair. INOA hair color is odorless, delivers exceptionally even color from the root to the ends, and has optimal scalp comfort. Ask your stylist about the exciting new INOA color by L`Oreal Professionnel.